Some of this may be common sense, but here goes…
I’m writing this because I’ve never really seen anything like it online, and I think it needs to exist for the benefit of people like me, who had absolutely no idea where to begin when promoting themselves and their work.
I’m also writing this because most artists are notoriously bad at self-promotion. Either we’re so insecure we think that we’re committing a shameless evil wrongdoing and other people will hate us and send us frowny face emoticons, or we think “if my work is good enough, people will find it on their own.”
Both of these ideas are wrong, wrong, wrong, on so many levels.